Marketing Tips

There are two main purposes and types of KOL promotion. One is intended to increase product awareness and corporate image. The other is intended to increase sales of products and services. First, clarify the purpose and decide on the KPI. The work flow is that the company first requests work from a Japanese-Chinese consulting company….

April is here, and it’s the season for school entrance ceremonies and company entrance ceremonies. The new era name was also announc, and the Work Style Reform Act came into effect on April 1st. Starting this month, restrictions on overtime work will be capp, and annual paid leave will be ensur, so brazil whatsapp data…

China has a population of over 1.3 billion, and the number of internet users has now exceeded 800 million. As the internet population grows in China, the number of e-commerce users is inevitably increasing, and the country is experiencing rapid growth. However, it is also true that the rapid expansion of e-commerce in China has…

Below is a summary of the provisions that Japanese companies with stores on Chinese platforms and businesses operating e-commerce businesses in China must comply with under the China Electronic Commerce Law. (1) Registration and establishment of a Chinese corporation is a prerequisite “The entities list in Articles 10 to 12 are bolivia whatsapp data requir…

Digital Infact announc the results of a survey on the influencer marketing market. According to the survey results, the influencer marketing market is steadily expanding, and the market size in 2018 was estimat at 21.9 billion yen The breakdown by channel is cambodia whatsapp data 39%, Instagram 27%, blogs and Twitter 23%, and others 11%….

On February 28, Dentsu announced the total advertising expenditure by medium and industry for 2018. According to the report, total advertising expenditure in 2018 was 6.53 trillion yen, 102.2% compared to the previous year, showing a gradual increase for the seventh consecutive year of growth. However, this does not mean that each media is growing…

“Performance-bas advertising” also includes DMP (Data Management Platform) ads, which are ads deliver bas on the user’s browsing history using cookies.In the latest Dentsu advertising expenditures, an item call “digital advertising expenses deriv from the four mass mia” has been add to the Internet advertising expenses. This refers to advertising expenses in Internet mia services…

Young people’s internet usage far exces their television viewing time In 2018, Japan’s total advertising expenditure was 6.53 trillion yen, of which 1.7589 trillion yen was for internet advertising, accounting for 26.9% of the total, up from 23.6% in 2017. Globally, the proportion of internet advertising has already grown to 38.5%, and in 2019, it…

The keyword “influencer marketing” has become a trend in the marketing world. Cases of using “influencers” in promotional measures such as corporate brand campaigns and product sales are on the rise. If you do not understand the meaning of “influencer” and the methods of “influencer marketing,” even if you employ influencers, you may not see…

The PR ads and products that influencers use vary depending on the characteristics of each social media. The most representative social media are Instagram, YouTube, and Twitter. Let’s take a look at what products are suitable for each media. Influencer posts on Instagram should basically be aimed at raising awareness and expanding your brand. This…