Why do aromas influence the marketing of This influence happens thanks to UAE Phone Number Data the powerful team that makes up the limbic system of the brain and the olfactory gland: The limbic system governs memories and the emotions associated with them. The olfactory gland is responsible for recording […]
The use of the senses is the type of strategy that directly intervenes in your purchasing decisions, especially olfactory marketing, since through smell the brain has a greater capacity to remember. According to studies, humans are able to remember 1% of what they touch, 5% of what they see, 15% […]
The five senses and sensory marketing Below we will detail how each of the senses work in sensory marketing: 1. Visual marketing This type of marketing focuses on the use of designs, colors, shapes and sizes. It is an offline strategy and can easily be applied to merchandising, physical sales […]
Connecting the consumer’s senses with your product or service is the highway that will take your brand to its destination: success. But how can you get on that highway? Or better yet, how can you access the fast lane and stay there? Well, easily, through sensory marketing. Stimulating the five […]
